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Hannah Telluselle
~ create beauty between people ~

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Using language to feel better
It was in my 30's when I began with life coaching, that I noticed how what I talked about made me feel either better or worse. Not only can we become affected by others because of what they say to us, we become affected by what we say ourselves, what we tell others about ourselves and our life, what we focus on. And what we believe in and repeat often, can become our message to the world. So, what would you like to say, that is still true? Any adversarial conflict can be tran

Hannah Telluselle
2 days ago
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Grief as creative fuel
My words have often been my tears on paper. The more I've felt, the deeper I've grieved, the more I've felt a need to express myself to not have to harbor it all on my own. As a teenager, I often wrote in my journal when I wasn't feeling well, asking why all the time, until the soft mule of my favorite horse breathed warmth onto my hands that I then buried underneath his mane. It was my parents' divorce prompting me to leave the house and take refuge at the riding club. The u

Hannah Telluselle
Sep 14
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Happy World Press Freedom Day!
There is power in words. Already when I grew up, I was taught this and enabled to search and find my voice in writing early. My dad, who is an author and journalist, bought me my first typewriter at the age of ten, which also is when I first had a small short story published at the youth section in a local Swedish newspaper. My dad brought me there to see how it was printed and the process for its becoming. When I was 15 years old, I nagged my way into getting a job after sch

Hannah Telluselle
May 3
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Don't call me a fan, please!
I feel offended when someone thinks of me as a fan, especially if someone calls me that. It might feel worse because it often is someone stalking me with a fake profile since many years, or like recently, even with a fake email, pretending to be a celebrity "thanking me for my support". What support? You think I have the money and the time to watch movies and/or TV all the time or that I even would remember the names of the actors? That I even would care to? I might enjoy som

Hannah Telluselle
Feb 13
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Who are you behind your content?
The more specialised content we display on our social media profiles, the more aware we must be of it not being completely congruent with the person behind it. What I mean by that, is that there are so much more to a person than what he or she is showing online. Yet, we can't help but evaluate a person's whole personality based on what we see. We assume that someone is a certain way, in all areas of life, all the time, the same as he or she describes her/himself. This is of c

Hannah Telluselle
Jan 26
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Chatting with a bot?
I recently started a new freelance assignment for Scale AI, evaluating prompts and responses in Swedish. It has given me the opportunity...

Hannah Telluselle
Aug 2, 2024
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Choosing which brand to buy
If you've been around for a whlle like me, you probably remember this and this iconic Levi's commercials. When I graduated Swedish High...

Hannah Telluselle
Jun 3, 2024
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Becoming better at communication
Whether you're a person who wears your heart on your sleeve, or you're someone who barely speaks at all, planning your communication for...

Hannah Telluselle
Dec 9, 2023
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Why knowing less can be our greatest asset
One of the fun things about working as a copywriter, is that we get to learn lots of facts about lots of products and services by various...

Hannah Telluselle
Apr 10, 2023
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Is the media the message?
There is an old saying that goes: "The media is the message," which to a copywriter means that where we place a message, an advertisement...

Hannah Telluselle
Jan 15, 2023
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Tasting the words
There is a secret trick that copywriters use. We put much effort into choosing our words. A famous Danish illustrator named Ib Thaning,...

Hannah Telluselle
Dec 10, 2022
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Writing for sale
Whenever we try to explain what a copywriter is doing, most think of us as the ones creating slogans. A "slogan" is since many years...

Hannah Telluselle
Dec 4, 2022
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The creative process
Each piece of art, as well as any problem solving or the making of an advertising campaign, usually contains the same steps to take. They...

Hannah Telluselle
Oct 7, 2022
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What is creativity?
Anything that you make yourself Is a creative result. It can also be how you are making something - a method. For it to be considered...

Hannah Telluselle
Oct 7, 2022
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Creating a personal brand
When I was leaving the advertising business to go and study at the university in the late 90's, I was looking to find something that...

Hannah Telluselle
Oct 7, 2022
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Kill your darlings!
I'm sure you have heard the expression "kill your darlings" before, but do you know what it means? In the advertising industry, it's one...

Hannah Telluselle
Aug 4, 2022
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Looking for inspiration?
If you are someone who is struggling to create content to your profile or even want to become an actual writer, then perhaps this list...

Hannah Telluselle
Jun 15, 2022
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Creating authorship
When I was about 12 years old, I told my doll a story about a horse, giving birth under a thunderstorm. I had my first short story,...

Hannah Telluselle
Apr 11, 2022
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A copywriter's responsibility
When I grew up, my father used to bring me with him, to various gallery openings, which he later critiqued for a couple of newspapers....

Hannah Telluselle
Apr 5, 2022
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Building the right audience
As a professional copywriter, I have learned a couple of tools for the trade, so I thought I'd share one with you. In order to be...

Hannah Telluselle
Mar 15, 2022
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